Emirates set to run multi-million dollar global campaign to promote ‘Destination Dubai’
Flight bookings from London to Dubai have risen by 112 percent since the UK-UAE travel corridor was announced on November 12, according to official data.
“The UK’s announcement that it will lift the 14-day quarantine restriction on arrivals from Dubai has had an immediate impact on travel demand in the opposite direction,” Olivier Ponti, VP Insights at travel analytics firm ForwardKeys, told Arabian Business.
During the same week, flight searches for travel to Dubai from the UK jumped by 136 percent, ForwardKeys data showed. “This makes it crystal clear that people are strongly deterred from travelling to a destination if they fear they will need to self-isolate on their return,” Ponti added.
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